Chicago CPR Certified

Chicago CPR Certified had the skills and certifications to be a top-tier training provider — but their digital presence said otherwise. A dated website, zero SEO strategy, and inconsistent branding were costing them high-value corporate clients and pushing budget-only customers instead.

We rebuilt their brand from the ground up with a clean, trust-first visual identity. The new site was designed with a single conversion goal: get visitors to book a class or request a corporate quote within 60 seconds. Every page was structured around local SEO signals targeting Chicago ZIP codes and corporate training queries.

Within 90 days of launch, organic search traffic tripled and the average booking value increased by 40% as corporate inquiries replaced one-off registrations. The site now ranks #1 in Chicago for multiple CPR certification keywords.